New York
New York is one of the most competitive and expensive SFR markets, yet both new and experienced investors continue to find success. New York offers a mix of markets to fit your budget, align with your goals and deliver long-term upside.
While there are plenty of opportunities for SFR investment properties in and around NYC, Yonkers might have the most upside. Yonkers saw a massive 11.7% increase in average SFR rents, bringing it to $4,025 per month1. With Yonkers in the midst of a revitalization project, it’s prime for investors with the right strategy.
Although much of the state is centered around NYC, Upstate New York has seen significant growth, particularly in Buffalo, Albany, Syracuse and Rochester. Each of these markets has seen notable year-over-year SFR rent growth. Yonkers led the way with an 11.7% increase, pushing average rents to $4,025. Albany followed with a 9.1% rise to $2,211, Syracuse climbed 5.4% to $1,852 and Rochester saw a slight 0.1% uptick to $1,8812.
While various markets in New York offer strong STR potential, Finger Lakes stands out as one of AirDNA’s “Best Places to Invest in Short-Term Rentals in 2025.” For SFR investors with a budget between $100,000 and $350,000, the market has a revenue potential of $40,391 and an impressive 18.60% yield3. With high returns and consistent demand, Finger Lakes is a notable opportunity in New York’s STR landscape.
New York SFR investors trust Visio Lending for fast and flexible financing to scale their portfolios. Backed by years of expertise and a streamlined process, we’ve helped hundreds of investors secure nearly $300 million in this competitive market.
Note: Visio Lending does not provide financing on short-term rental properties in the five boroughs of New York City (Manhattan, Brooklyn, Queens, Bronx and Staten Island)
Sources:
1 & 2: Rentometer
3: AirDNA – Best Places to Invest in Short-Term Rentals in 2025
